Your Gateway to Southeast Asian Travelers.

Locally present –
with Austrian roots and Asian market expertise.

New guests. New markets. New success.

With Ultsch Consult, Southeast Asia opens its doors to Austrian tourism businesses. Whether hotels, destinations, or attractions – we put you directly on the radar of travel operators in Thailand, Vietnam, Malaysia, and Singapore.

As native Austrians with deep knowledge of our tourism strengths and regional uniqueness, we know exactly how to position your offering authentically and effectively.

On the ground in Asia, we create visibility, build strong networks, and develop tailored strategies to bring international guests straight to your region.
Personal. Collaborative. Precise.

  • Vietnamese family taking a selfie in the historic old town of Graz, Austria – capturing Ultsch Consult’s mission to connect multigenerational Asian travelers with authentic Austrian destinations.

    Business Development

    Growth with Vision

    Looking to tap into the Asian market?
    We develop tailored go-to-market strategies for hotels, regions, and tourism providers from Austria.
    With deep market insights, targeted sales initiatives, and strong local networks, we create sustainable growth opportunities across Southeast Asia.

  • Thai couple hiking through Austria’s autumn landscapes – representing Ultsch Consult’s focus on nature-driven, independent travel experiences for Southeast Asian guests.

    Consulting

    Strategic. Feasible. Effective.


    Whether it's market entry, product alignment, or B2B strategy – we offer expert consulting with deep industry knowledge, cultural sensitivity, and a clear focus on execution. For smart decisions that truly drive your expansion in Southeast Asia.

  • Florian Ultsch and a Thai business partner at a travel fair in Chiang Mai, Thailand – highlighting Ultsch Consult’s on-the-ground presence and partnerships in key Southeast Asian markets.

    Representation

    Local Presence That Delivers

    We represent you directly in Thailand, Vietnam, Malaysia, and Singapore. As a trusted bridge to local tour operators, agencies, and decision-makers, we position your brand with precision and authenticity – personal, professional, present.

Source Markets

Thailand

Strong Demand for Nature, Culture, and Independent Travel

Thailand’s middle class is steadily growing – along with rising interest in Europe. Austria stands out with its safety, natural beauty, and cultural diversity. Individual travel, luxury experiences, and off-season adventure holidays are especially in demand. Austrian hotels benefit from the growing FIT segment (Free Independent Travelers) and culture-savvy, urban target groups.

vietnam

Young Population with a Growing Appetite for Europe

Vietnam is emerging as one of Asia’s most dynamic source markets. Europe – especially Vienna’s history and alpine nature – holds strong appeal. Austria stands to benefit from group tours, family vacations, and incentive travel. Early bookings, strong trust in travel agencies, and a high affinity for off-season travel make Vietnam a highly attractive growth market.

malaysia

Culture-Conscious, Family-Oriented, and Quality-Driven

Malaysia is a high-potential source market with a travel-savvy, consumption-ready middle class. There’s strong demand for high-quality European trips that combine cultural depth, family comfort, and seamless organization. Austria appeals with its safety, natural experiences, and rich historical diversity – ideal for discerning travelers in search of authentic experiences.

Singapore

Small Country, High Spending Power,
Big Demand for Quality

Singapore is one of the world’s most affluent source markets. Travelers seek quality, efficiency, and premium experiences, with strong interest in corporate incentive trips. Austria delivers exactly that: cultural authenticity, boutique hotels, fine dining, and alpine relaxation. With visa-free access and excellent flight connections, targeted campaigns in this market are especially effective.

Three Southeast Asian travelers in Innsbruck’s old town, Austria – reflecting Ultsch Consult’s focus on connecting Asian guests with authentic Austrian experiences.

Schedule a
Consultation Now

Book a non-binding consultation and discover how we can make your offering visible in Southeast Asia – with expertise, a personal approach, and deep market insight.

Whether you're a hotel, experience provider, or destination – we help you connect with the right B2B partners and build sustainable presence in the Asian travel market.

Thai family visiting Austrian Alps – showcasing Ultsch Consult’s focus on premium, family-friendly travel experiences from Southeast Asia to Austria.