This route was developed by Ultsch Consult together with Khun Sunny from AS Connect Thailand - tested, refined, and built for the way Southeast Asian travelers experience Europe. Ten days, eight nights, minimal hotel changes, and a mix of alpine nature, imperial culture, and lakeside calm that covers what Austria does best.

Traditional source markets for Austria are losing momentum, while Southeast Asia is emerging as a powerful new growth driver. Rising overnight stays, longer lengths of stay and travel periods outside the European high season make markets such as Singapore, Thailand, Malaysia and Vietnam increasingly attractive. For Austrian hotels, destinations and attractions, Southeast Asia offers a strategic opportunity to diversify demand and strengthen year round performance – provided the market is addressed proactively and with a long term approach.